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Karthik Patanjali

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Phenom chair and ottoman
Phenom chair and ottoman

Phenom chair and ottoman being used in a home environment.

Phenom chair and coffee table
Phenom chair and coffee table

Phenom chair with coffee table being used in an office environment.

Ideation sketches
Ideation sketches
Phenom
Phenom

Images from initial prototyping

Phenom in office
Phenom in office

Phenom chair and coffee table in a collaborative work space.

Phenom chair and ottoman Phenom chair and coffee table Ideation sketches Phenom Phenom in office

Professional work as an in-house designer for Godrej & Boyce Mfg. Co. Ltd, Mumbai, India.

Phenom lounge chair

Phenom is a multipurpose lounge / breakout zone chair. Phenom finds its inspiration from one of the most interesting structures in geometry, the pyramid. This whole range of chair, ottoman and coffee table is inspired by the pyramid. The four legs of the Phenom chair bend inward to meet at the apex under the seat, forming a pyramidal structure in negative space. The apex is formed closer to the front leg, making the rear rods take the longer reach, to provide stability and overall visual balance. The upper structure complements the understructure as its inspiration is from the silhouette of the Sphinx.

Project duration: 12 months

ID User research, brainstorming, concept generation, rough prototyping, Final prototyping, ergonomics

Engineering Industrial design support during engineering and tooling phase to make sure the design intent is not lost.

Marketing  Support to marketing in project positioning and conveying the story for design.

Comments    

In the study phase, we had observed that corporate offices used single seater sofas extensively in their lounge areas. It was inferred that this was more to do with style qoutient than the price of it. We decided to make a solution that would give the customers, the best of both worlds - style at an economical price. Hence, the idea of Phenom was born, to make use of available processes to keep the cost down, and make something really desirable. This product has been very well received in the market.

 

The above is my professional work as an in-house designer for Godrej & Boyce Mfg. Co. Ltd, Mumbai, India and the design rights belong to the same company. 

Copyright © 2019 Karthik Patanjali.